Meredith Corporation
Book: MEREDITH: The First Hundred Years (2002)

In 1902, Edwin Thomas Meredith inherited a nearly-bankrupt newspaper from his grandfather, together with a hand-scrawled note: "Sink or swim." "E.T." rose to the challenge, parlaying the troubled publication into the foundation of a thriving, family-focused media empire. Today, the Des Moines-based publisher of Better Homes and Gardens, Ladies Home Journal and a host of special interest publications reaches 75 million Americans every month. The centennial anniversary book showcases the company's role as the country's unofficial archivist of national social tides and trends since 1902.